The Challenge of Choosing Swag for Employees

The Challenge of Choosing Swag for Employees

 

Selecting the perfect swag for employees can be a surprisingly complex task. While the intention behind corporate gifts is to show appreciation and foster a positive workplace culture, the reality is that many employees don’t end up using the swag they receive. This leads to wasted resources and missed opportunities for reinforcing company branding. Here’s why it’s essential to choose practical, useful, and reasonably priced swag that employees will truly appreciate and use.

The Common Pitfalls of Corporate Swag

1. Redundancy:

Employees often receive items they already own. Water bottles, tote bags, and pens are common culprits. While these items are useful, many employees already have an abundance of them, leading to the new swag being stashed away and forgotten.

2. Lack of Practicality:

Swag that doesn’t serve a practical purpose in the employees’ daily lives tends to be underutilized. Items like stress balls or novelty items may initially bring a smile but soon find a permanent home in a drawer or end up discarded.

3. Personal Preference:

Swag that doesn’t align with personal preferences or lifestyles of employees may not be appreciated. For instance, giving a fitness tracker to someone who doesn’t exercise regularly or a coffee mug to someone who doesn’t drink coffee.

The Cost of Unused Swag

When employees don’t use the swag they receive, the company not only loses money but also misses out on potential branding opportunities. Effective swag should be functional and something employees are proud to use both in and out of the office. This ensures the company’s logo and branding are visible, promoting the brand organically.

The Solution: Actually Useful Swag

To avoid the pitfalls of traditional swag, companies should focus on unique, practical gifts that employees will find genuinely useful. One challenge that many employees face is wearing metal watches and jewelry while working on laptops. Metal wrist accessories can scratch both the laptop surface and the accessories themselves, leading to frustration and damage.

 

Introducing WatchPads: The Ideal Corporate Gift

WatchPads are an innovative solution to this common problem. Here’s why they make an excellent choice for corporate swag:

1. Practical Use:

WatchPads provide a soft, durable surface for resting wrists while working on a laptop. This protects both the laptop and wrist accessories from scratches, enhancing the user’s comfort and productivity.

2. High Utility:

Given the rise of remote work and the continuous use of laptops in modern workplaces, a WatchPad is a highly relevant gift. It solves a real problem that many of your employees face daily.

3. Prominent Branding:

WatchPads can be customized with your company’s logo, ensuring that your branding is prominently displayed on an item that employees will use regularly.

4. Reasonable Cost:

Compared to many other corporate gifts, WatchPads offer a cost-effective solution that doesn’t compromise on quality or practicality. They provide great value for money, ensuring that the investment made by the company is worthwhile.

Conclusion

Choosing the right swag for employees is crucial to ensure that the investment pays off in terms of both employee satisfaction and brand visibility. Practical, unique, and customizable items like WatchPads address common problems faced by employees and are more likely to be used and appreciated. By providing gifts that enhance daily work life, companies can demonstrate their understanding of employee needs and reinforce their commitment to quality and innovation.

At 19th&, we specialize in creating high-quality WatchPads that offer a perfect blend of practicality and elegance. Contact us today to learn how you can customize WatchPads for your employees and make your next swag choice a memorable one.

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